by Amber Swenor | Oct 26, 2015 | Social Media for Business
LinkedIn is the most prominent social network for business professionals. Unlike other well-known social media networks such as Facebook, Twitter, Pinterest, or Instagram, LinkedIn is devoted to business activity. LinkedIn is a dedicated network for business...
by Amber Swenor | Oct 16, 2015 | Marketing Strategies
You’ve updated your website and created a social media presence, but your business may still be struggling to receive inbound customers and leads. It’s time to consider starting a blog for your company. The idea of blogging may seem trivial, but in reality there are...
by Amber Swenor | Sep 28, 2015 | Social Media for Business
What does it mean to be successful with social media for your business? Some businesses measure their web trends and increases in followers to determine if their social media efforts are working. Others look for engagement with their social media audience. The key to...
by Amber Swenor | Sep 3, 2015 | Marketing Strategies
Nearly $600 billion is spent each year globally on advertising, with $187 billion spent annually in the US. 28% of that will go toward digital marketing efforts (including web design, social media, and mobile), the largest share at 42% will go to TV advertising in...
by Amber Swenor | Aug 25, 2015 | Marketing Strategies
As marketing consultants, we work with many businesses in the trades industry. Our conversations are commonly centered around marketing and business strategies to become consistently more profitable. A reoccurring fear that comes out in these conversations is the...
